Contest Ideas for the Dental and Cosmetic Industries

The field of medical aesthetics has seen dramatic growth in recent years. What unusual and fun competition ideas might surprise the audience in the dental industry? For dental organisations hoping to develop a following, draw in new fans, and produce profitable leads, developing fun contests can be an online networking challenge.

About the industry

Revenue in the global aesthetic industry is currently valued at $9.5 billion USD. Arguably the fastest growing segment in the healthcare field, today’s medical aesthetic industry (both dental and cosmetic) is chiefly driven by the increased acceptance of cosmetic surgery among all demographics and the introduction of safer, more effective, non-invasive treatments—and so much more. They understand now important online makeup contest ideas can be as a way to gain extra audience engagement.

Reasons for running contests

Contest ideas for medical, dental, or cosmetic industries are often used to stay on top of things in these industries. With regards to utilising the online community as an extra source of income, create alternative marketing for your business so that you can accomplish the following:

• Guarantee website traffic
• Increase follower growth
• Boost revenue

There are contest ideas for dental and other medical aesthetic trends that you need to be aware of when organising engaging contests and meeting your marketing campaign objectives.

Choosing your target audience for photography contest ideas

Women still remain the largest target market when it comes to cosmetic, dental, and other aesthetic medicine; so contest ideas for makeup, photo contest ideas, and social media online contest ideas are a perfect choice. However, do not forget about image-conscious consumers of any age and men as well.

Challenges you may face in the industry promotion

When it comes to employing social media as a revenue-generating tool for your aesthetic business, your options are admittedly slim. The dental industry or plastic surgery may be too premium, exclusive, or costly to promote on the web. Besides, there are always risks of the main audience being offline. You can pay to use a social media ad network like Facebook’s.

You can do your best to share valuable ideas for a makeup contest or another contest through content via your company blogs and drive organic traffic that way. However, you can do all of the above and still fail to find valuable traction on social media. There’s no need to panic though. The truth is that even if those tactics fall flat, a contest for women will still engage your followers, reach new audiences, and bring an element of excitement to your social media strategy.

Running a contest for the dental and cosmetic medical industries

For dental businesses looking to grow their following or engagement with their fans and wanting to generate valuable leads, there are some orthodontic contest ideas to introduce you to the social media contest. From our experience, a web-based challenge is a standout amongst the best competition methods for utilising online networking to drive quantifiable leads and deals.

While running your contests, also pay attention to the latest trends, such as:

• Subscription dental services
• Mobile dentistry, cosmetology, and surgery
• Dental sensor for food analysis
• Consults
• Tooth care drinks
• Friendly dentistry
• Giving away gift cards

These trends may also be used as creative dental office contest ideas or prizes for the contest winners.

Judgify contest requirements

To set up your contest requirements, you are welcome to use the Judgify awards software, as it is a great contest planning and judging experience.

Here you can plan everything about your contest, from setting up award rules, determining various award categories, setting submission requirements, and determining the payment methods.

You can also create your own scoring formula and determine the judging criteria for different categories and award types. You may apply your requirements to any type of contest, even complex ones.

Types of contests

These are the types of contests available for dental, cosmetic, and other aesthetic medical industries you may use in your business promotion practice:

• Sweepstakes contest
• Photo contest
• Video contest
• Caption contest
• Hashtag contest
• Voting contest

Remember that you get valuable leads when your participants get to win an awesome prize. It’s a win–win relationship with our audience. That’s why choosing the prize for your contest is such an important step.

Best contest and giveaway ideas for the dental and cosmetic medical industries

Here are some of the best contest ideas for orthodontic offices that may come in handy during the organisation of your business promotion on social networks or web contest public voting platform.

Give away dental care or cosmetic medical treatments before Valentine’s Day

Give away dental care or cosmetic medical treatment for a Valentine’s Day promotion. Create two contest pages: one that targets men and another for women.

Run a “back-to-school” or “before university” contest giving away a free dental treatment

A good idea is to target parents of 8- to 18-year-olds around August, before the new school season. Consider two different contest pages: one with a young child smiling and one with an older teenager to target them accordingly.

Give away a “golden years” cosmetic treatment

You may target both men and women on Facebook who are aged 55+ to be sure that you don’t waste your money and miss anyone from this age group.

Prizes ideas

 Here are some ideas for prize offers to get you started:

Musical toothbrush

A toothbrush that has a player with a speaker, invented by BleepBleeps, is a good prize for your business and combines cleaning teeth with fun, making it the perfect gift for the youngest users. While brushing your teeth, Benjamin Brush shares his master’s favorite songs.

Provide an official certificate from the tooth fairy

This may be a document of unusual design for the smallest dental visitors, where data on the age and the name of the child are entered about the lost baby teeth. Included is an envelope and a silk bag to collect the teeth and exchange them for money from the tooth fairy.

Give away a pair of movie tickets

Provide this to at least 10 lucky winners over the course of 10 days. This increases the perceived chance to win and encourages more people to enter.

Recognize a patient or team member of the week

Employee recognition is ideal for establishing gratitude in the workplace!

After selecting your prize, you’ll need to determine the hook for your contest. If your goal is to gather truly amazing user-generated content, then yes, you can make the prize material and handle it yourself. Have multiple winners for your dental or cosmetic medical contest to increase your entrant’s belief that he or she is truly a winner.

How to identify your contest idea and then run with it

Create a contest format that will fully meet the needs of your modern millennial clients. Learn the rules and get tips and ideas for your next business campaign from contest organisation leaders.

Conclusion

Investigate web-based community challenges for your industry and how they can benefit your dental business. Encourage clients to regularly visit the dentist for prevention with the help of these trends and original contest ideas. Make the most comfortable and attractive contest design, which may be radically different from traditional dental offices. Register at Judgify contest platform to easily empower your contests and provide flexible visibility and control over the process.

Leave your comments or competition ideas in the field below!